Join our first ever interactive and live panel session!

Our four panelists will be on hand to answer your questions, discuss strategies and share advice on how you can increase customer lifetime value.

For global retailers, increasing customer lifetime value is a necessity.

This lunch and learn session will be an informal panel session offering you and your team a chance to ask other retailers for advice on driving customer lifetime value – get your questions answered. Engage, hear discussion and debate, as well as interact through live polling.

The event will also be joined by best selling retail author and the founder of the eCommerce MasterPlan Podcast, Chloe Thomas, who will be hosting and taking all your questions to the panel.

This event is totally at the demise of our audience, but we’ll aim to look at all aspects of the user purchase journey and how they can be invigorated to drive lifetime value.

Topics will include:

  • Personalization segmentation/ repeat purchase & lifetime value
  • Communications and omnichannel marketing
  • Payment options
  • Search optimization: improving engagement online, reducing site exits, improve conversions/ search led conversions
  • Automation and efficiency to optimize customer experience

Watch the live panel discussion to learn the tactics they use to grow their online retail business.


Ashley Hubbard
Ashley Hubbard
Ecommerce Manager

Currently Ecommerce Manager at Grenson, Ashley has over 10 years experience working in eCommerce with a passion for digital marketing. He enjoys building brands who are beginning their eCommerce journey and managing the multiple facets involved on a day to day basis to drive revenue.

Founded in 1866 Grenson Shoes are made ‘the old fashioned way’ and recently expanded their range to include a Women’s Collection.

Stephen Elldred
Stephen Elldred
Co-founder & Managing Director

As co-founder and MD of Skincity, the UK’s leading online retailer of cosmeceutical skincare, Stephen has over 15 years of ecommerce experience with a passion for digital trends and team success.

The recent acquisition of Skincity by Scandinavia’s largest online skincare retailer, Skincity, now positions the business ready to dominate the UK cosmeceutical market offering a unique online shopping concept to its customers which will be rolled out in 2019.

Richie Jones
Richie Jones
eCommerce Consultant

Stance is an American sock, underwear and T-Shirt brand founded in 2009, building on their success in the EU wholesale channel they have recently expanded into the European market with a direct-to-consumer model implemented by Richie and his team at Vvast. As of March 2015, the company had sold over 36 million pairs of socks and raised over $115 million from investors. Richie is an award-winning omnichannel eCommerce specialist with over fifteen years’ experience in developing, implementing and managing highly effective multichannel brand strategies for a range of UK and Global brands.

Richie Jones
Mark Harding,
UX & CRO Manager
Bathroom Takeaway

Mark has a plethora of experience within the digital sector, working both agency and client side. He is responsible for analysing the whole user journey at Bathroom Takeaway. Including website optimisation on their multi-store platform, to ease UX and drive sales. His passion for UX/UI and its impact on CRO/CX extends to regular meet-ups, organised by Mark and like-minded specialists in the field.