A/B and Multivariate Testing
Experiment, learn, optimize, convert with A/B testing for merchandising strategies
Klevu’s A/B and multivariate testing tools for merchandising make it easy to decide what works best for your shoppers on your category and collection pages.
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Meghan Lewis, Head of E-Commerce at Skinnydip London
Test category page performance as it is, with current visual merchandising rules in place, versus relying on just Klevu AI.
Test up to five brand new strategies at the same time. Perfect for a new category, or the first week of a campaign to fine tune your strategy quickly.
Test your category performance with ‘old faithful’ visual merchandising rules, versus brand new merchandising strategies. Great for clearing out the cobwebs of heavily merchandised categories.
Test category performance of current visual merchandising rules in place, versus those same rules with one new rule. Essential for continuous improvement.
Develop an easy-to-implement and action experimentation strategy with Klevu to improve your ecommerce category merchandising, increase revenue and save time.
Learn more about Category Merchandising
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